Guest Benefits
The everyday invitation.
The bottle that belongs beside the bed. A water-based gel, imagined as your everyday essential.
Proposed ingredient direction
Aloe + sodium hyaluronate.
A water-gel texture in development.
marcel afters — very good bad ideas
voting is open
very good bad ideas.
Good taste. Bad intentions.
01 / Meet Marcel
Good taste.
A filthy sense of humour.
A wardrobe with a point of view. Objects with personality. A filthy sense of humour, worn well.
Queer at its core. Open to everyone. Marcel Afters moves from what you wear to what you keep close. Personal lubricant is the first object. The attitude goes everywhere.
meet the collection ↗
The statement wardrobe
say less. wear more.
discover the tees ↗
The objects
good bedside manners.
explore the lube collections ↗The first three
Good company.
Better benefits.
One for the nightstand. One for late plans. One that comes with you.
A proposed range. Formulas and packaging are in development.
Late Checkout
For plans that run late.
The after-hours counterpart. A silicone formula imagined with a silky texture and an after-dark point of view.
Proposed ingredient direction
Dimethicone + dimethiconol.
A silicone texture in development.
Pocket Lover
Small bottle. Big plans.
Guest Benefits, packed to go. The same proposed water formula in a smaller bottle for the overnight bag.
Proposed ingredient direction
The Guest Benefits water formula.
Aloe + sodium hyaluronate, in development.
Product concepts. Ingredient directions are proposed; final formulas and product claims will follow development and testing.
The Marcel wardrobe
A very good
bad impression.
Three phrases. Three personalities.
Choose the one you’d wear out.
03 / The introduction
Last Name
Optional.
Make an impression.
Leave a little mystery.
There’s more where that came from.
Explore the full wardrobeConcept wardrobe. Vote to help shape the first drop.
The Marcel collections
Find your chemistry.
Different shapes. Different moods. One very good sense of taste. Explore each bottle family and choose your favourites.
The first drop / You decide
What turns
your head?
Choose the bottle you want on your nightstand. Choose the campaign that feels like you. Pick your underwear. Vote for your favourites and help shape the first Marcel drop.
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Product and campaign concepts. The collection is in development; orders are not open.
The collective taste
the people
have a type.
See what’s catching everyone’s eye.
One vote per browser per concept. Tap again to remove it. Shared counts update automatically.
The Marcel underwear
wear your
bad intentions.
The Marcel signature, worn close.
The punchline comes with the fit.
