Restaurants and hospitality
Restaurant merchandise with the taste of your kitchen.
Apparel and accessories your regulars want to wear, designed from your room, your menu and your mark, with an online shop that works when the kitchen is closed.
The program
Merchandise worth keeping.
The best restaurant merchandise is not a logo on a tee. It is a small collection that carries the feeling of the room, and a reason to come back.
- Designed from the roomColours, type and details taken from the restaurant, not a template.
- A small collectionA few well-made pieces, sampled and approved, in runs that suit the venue.
- Packaging at the tillLabels, hangtags and bags that look like the restaurant.
- An online shopA Shopify store for regulars, gifts and out-of-town guests.
The catalogue
Start from a piece that is already beautifully made.
Live pieces photographed blank, ready for your mark. Open one in the design tool to place your logo and choose a colourway.
Apparel
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Women's Heavyweight Full Zip Hoodie — Blackish Green,...
Hoodie · 4 colourwaysPlace your brand
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Women’s Mock-Neck Quarter-Zip Sweatshirt
Mock Neck Sweatshirt · 2 colourwaysPlace your brand
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Heavyweight Fleece Joggers
Joggers · 3 colourwaysPlace your brand
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Women's Heavyweight Fleece Joggers
Joggers · 3 colourwaysPlace your brand
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Heavyweight Boxy T-Shirt — Black, Coffee & Blackish G...
T-Shirt · 3 colourwaysPlace your brand
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Loose Fit Tapered Joggers
Joggers · 4 colourwaysPlace your brand
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Heavyweight Drop Shoulder T-Shirt — White, Oat Gray &...
T-Shirt · 4 colourwaysPlace your brand
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Heavyweight Earth Tone T-Shirt — Black, Navy & Blacki...
T-Shirt · 6 colourwaysPlace your brand
Accessories
Photographed blank on limestone. Your brand goes on labels, hangtags, packaging and artwork, approved on a sample first. Availability and minimums are confirmed in your proposal.
How it works
From the dining room to the shop.
We start with the restaurant: the room, the regulars and the moments worth remembering. Then we propose a small collection, sample it and agree it with you before production.
- Visit and listenThe room, the menu and what regulars already ask for.
- Propose and sampleA small collection and packaging, sampled for approval.
- Produce and launchProduction placed and followed, an online shop launched.
Request a proposal
Tell us about the restaurant.
The venue, the guests and what you would like to make. We reply with how we would approach it.
- Include your website or Instagram.
- Sending this does not create an order or a commitment.
Questions
Before you ask.
What kind of merchandise can a restaurant make?
Apparel and accessories today, designed from the venue and approved on a sample first. We propose a small collection rather than a catalogue.
Can you put our logo on Marcel pieces?
Yes. Open a piece in the design tool to preview your logo, then request a proposal. Placement, methods and timing are confirmed in the proposal.
Can you build an online shop?
Yes. We design and build a Shopify store for the restaurant.
How many pieces do we need to order?
Minimums depend on the piece and the branding, and are confirmed in your proposal.
How much does it cost?
We do not publish prices, because every project is scoped to the brand. Request a proposal and you receive scope, minimums, timing and investment in writing before anything is made.